Home to luscious tropical forests, pristine beaches and a fascinating, exotic culture, Indonesia is an all-time favourite destination in the whole of Southeast Asia. In addition, Indonesia is the 4th most populated nations in the world, and the country with the largest number of islands, approximately 18 000.
From a business perspective, Indonesia is slowly ditching the association with the “developing” world to become of one the world’s fastest growing economies, alongside China and India. As a result, more and more foreigners are relocating to Indonesia for work or to set up a business in the country. Being one of Southeast Asia’s most populous countries with a workforce to match, Indonesia represents a profitable market to invest in. When it comes to establishing a business abroad, one must not underestimate the importance of knowing and respecting the country’s cultural norms. As a matter of fact, being aware of Indonesia’s business culture practices may prevent investors from making faux pas and ensure long lasting business relations.
As far as Indonesian etiquette and business culture is concerned, standard rules apply with a few exceptions that are rather specific to Indonesia and Southeast Asia as a whole.