Catering to the Indonesian Market
Those who start a business in any country need to tailor their products or services to best suit the demands of the people living in that country. Therefore, the business owners who are best able to fulfill the desires of their target market in Indonesia will find that their business will be very successful. One way in which they may do so is through savvy use of social media. There are over 70 million social media users in Indonesia. Therefore, those who are able to market their business and products in an optimal way via social media will garner many benefits because of the large market to which they will have unlocked.
On a related note, many of Indonesia’s Internet users are impressed by well-crafted and unique videos. The creative use of videos can take a business’s advertising and marketing approach to new heights and thus allow it to draw in many more customers than ever before. 1CAK, one of Indonesia’s leading video websites, receives millions of views every month. Indonesian Internet users are also very active on YouTube. Therefore, the use of videos is one of the best ways by which a business owner could cater to the Indonesian market.
The selection of a suitable agent or distributor is also extremely important when attempting to serve the business’s target audience in Indonesia. An agent or distributor who has much understanding about the local market will be able to tailor a business’s approach to suit the market when providing its assistance in product or service delivery or in the development of projects. The existing track record of providers, agents, and distributors may even be able to convince government authorities that the projects on which they are working are deserving of a government tender. These government tenders can subsequently be used by the business to help it market itself and reach more people across Indonesia. Thus, it is crucial for business owners to work with agents and distributors who are suitably able and qualified with regard to all of the business needs of the business in question.
Complying with All Legal Matters
Of course, it should go without saying that legal compliance is crucial to the success of any business in Indonesia. Legal compliance is related such matters as taxation, licenses, permits, and business laws. There are also regulations which must be followed during the process of starting a business in Indonesia; the nature of these regulations is entirely dependent on the business entity selected by its owner. Government authorities such as the Indonesian Investment Coordinating Board (BKPM) and the Financial Services Authority (OJK) are in charge of enforcing some of the legislation which is linked to businesses in Indonesia. Business owners who are foreigners and choose to start a foreign-owned limited company (PMA) will also have to abide by the stipulations specified in the Negative Investment List. The Negative Investment List was created by the Indonesian government as a means of protecting the interests of Indonesian businesses and business owners.
If you need any assistance with the settling of any of your business’s legal compliance matters, feel free to contact us at Paul Hype Page & Co. Whether the issues experienced by your business are linked to licenses, taxation, or any other legal matters, our team will help you overcome the problem and solve it in a legal and suitable manner.
Businesses which are not legally compliant will find themselves subject to any of various punitive consequences. Depending on the severity and impact of the offense committed, punishments may include one or a combination of fines, imprisonment, removal of offenders from their position, or even forced closure of the business. Thus, compliance with all legal matters in Indonesia is utterly crucial.
There are many steps which could possibly be taken by business owners in Indonesia in order to ensure future business success. The Indonesian market is a large and diverse one, so there are many ways by which a business owner could achieve this success. As long as the business owner always prioritizes the desires of customers and ensures that the business is run in the proper manner, achieving success as a business owner in Indonesia will not be a difficult task.